How would you explain linear regression to someone without a technical background?

To grasp the basic concept, take the simplest form of a regression: a linear, bivariate regression, which describes an unchanging relationship between two (and not more) phenomena. Now suppose you are wondering if there is a connection between the time high school students spend doing French homework, and the grades they receive. These types of data can be plotted as points on a graph, where the x-axis is the average number of hours per week a student studies, and the y-axis represents exam scores out of 100. Together, the data points will typically scatter a bit on the graph. The regression analysis creates the single line that best summarizes the distribution of points.

http://news.mit.edu/2010/explained-reg-analysis-0316